Creative Storytelling meets strategy

It Will Happen to You

Get Ready to Laugh and Learn with Pulseway's Ransomware Romp!

Ever watch a late-night talk show and think, "Hey, I can totally do that!"? Well, that's exactly what happened when Pulseway gave us the green light to turn inspiration into a hilarious reality. In "It Will Happen to You," we took the pulse-pounding topic of ransomware and spun it into a sidesplitting adventure that's part cautionary tale, part comedy gold.

From the get-go, we knew this wasn't going to be your average "serious" commercial. Nope, we wanted to shake things up, have a laugh, and maybe even teach a lesson or two along the way. So, we dove headfirst into the script, crafting jokes and gags that hit home for every consumer out there. We're talking about those cringe-worthy, facepalm-inducing mistakes we've all made at one point or another. You know, the ones that make you go, "Yep, been there, done that."

But here's the best part: we didn't stop at the script. Oh no, we sprinkled this bad boy with more Easter eggs than a candy-filled hunt. From subtle nods to pop culture references to downright silly surprises, there's something for everyone to discover.

And let's talk about the team behind the magic. From casting to writing to production and post, it was all hands on deck here at Peeled Media. We're talking about a crew that's as passionate about making you laugh as they are about keeping your data safe.

So, whether you're a tech guru or just a regular Joe, buckle up and get ready for a wild ride with Pulseway's "It Will Happen to You." Because when it comes to ransomware, laughter might just be the best defense.

Client
Pulseway
Deliverables

1 x Full Length

3 x 15 Second Cut Downs

Year
2022
Role
Scripting Casting Production Post Production
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PROJECT